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SAS a Leader in 2013 Integrated Marketing Management: Gartner Magic Quadrant

SAS has been positioned as a Leader in Gartner.'s annual Magic Quadrant for Integrated Marketing Management. SAS earned its place in the Leaders quadrant for its ability to execute and completeness of vision.
In a recent SAS study, 60 percent of the 1,260 consumers surveyed expect businesses to know what they want and need. Integrating four top-selling marketing analytics products - SAS® Marketing Automation, SAS Marketing Optimization, SAS Real-Time Decision Manager and SAS Digital Marketing - into one solution, SAS Customer Intelligence helps modern marketers manage customer relationships effectively across all channels, create meaningful customer interactions for positive experiences, and make optimal decisions based on big data.

Mobile Analytics Apps for the Retail Industry

Manthan Systems announced successful implementations of ARC Mobile, a retail analytics solution that provides retailers access to critical operations, merchandising, marketing and financial insights from any location. This mobile application is deployed at several US-based retail chains in the fashion, grocery and convenience store segments. With ARC Mobile, retailers get the insights they need on-demand, including real-time answers to all performance-based inquiries, at their fingertips.
ARC Mobile provides the full breadth of ARC Merchandise Analytics on a tablet device, from interactive data visualizations and exception alerts through collaborative markups and annotations. Role-based, customizable dashboards and analytical views are available on any tablet device, whether iOS or Android-based, in both online and offline modes, allowing users to access business insights anytime and anywhere. Away from his or her desk, an ARC Mobile user can identify, in real-time, key areas requiri…

Noshin Kagalwalla joins SAS India as Managing Director

SAS, a business analytics software and services company, has named Noshin Kagalwalla as the Managing Director of SAS Institute (India). Noshin will be responsible for driving market, sales and customer strategies in India.
Noshin Kagalwalla has over 19 years of experience across business functions. Noshin has been associated with SAS for over nine years. Till recently, Noshin held the position of Executive Director - Professional Services for SAS India. Noshin is an MBA from UCLA, he also holds an M.S. in Computer Engineering from Wright State University and Bachelors in Engineering from V.J.T.I., Mumbai.