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Snapdeal.com launches Bigg Boss House, Online

Snapdeal.com has launched what it claims is a one-of-a-kind virtual Bigg Boss house on its website.
After successful integrations like ‘The Designer Studio’, ‘Order Order’ and ‘Bigg Boss Merchandize Store’, Snapdeal.com will now enable the consumers to get a complete 360 degree view of the Bigg Boss house and allow them access to each and every corner of the property. Users will also get a chance to purchase products similar to the ones on display in the Bigg Boss house. These products will include a range of home furnishing and home décor items, kitchenware and electronics.
Talking about this unique initiative, Sandeep Komaravelly, Senior Vice President - Marketing, Snapdeal.com said, “Big Boss 8 is only getting bigger and better with every episode. We joined hands with television’s most popular show with an objective of engaging with our audiences on a daily basis. The virtual Bigg Boss house will provide consumers with an option of buying the products as well, which is a very stro…